Company

For more than 80 years, TOYO TIRE has been providing premium high-performance tires and is one of the world‘s top Tire manufacturer.

The company was founded in 1945, is based in Japan and has been producing tires and automotive technologies ever since.

In 2005, the European sales center TOYO TIRE was established Europe GmbH, based in Germany (Willich),

which was enabling the Europe-wide distribution of light trucks, vans, passenger cars, SUV, off-road, and 4x4 tires.

In 2019, the first European research and development center opened in Germany. TOYO TIRE has been testing and developing its tire technologies ever since on European test and race tracks for the later use on the road.

In 2022, the first European factory was opened in Indjija (Serbia) and a new holding company.

In 2025, a new company was founded, TOYO TIRE Marketing and Sales Europe d.o.o. Indjija (Serbia).

TOYO TIRE continues to grow and is constantly developing new modern and sustainable tire technologies.